Google Ads Quality Score Optimization Steps
To increase keywords quality score means working on its three components: ad relevance, landing page experience and expected CTR. A better quality […]
7 Tips for Negative Keywords in Google Ads
1. Pay attention to match types Match types for negative keywords don’t work exactly the same way as they do for positive […]
What are SKAGs?
SKAGs is a structure technique applied to Google Ads, and it is the acronym of Single Keyword AdGroups. Yes, ad groups with […]